The Six Secrets to Cool Car Wraps

Vehicle wraps have been growing in popularity for the past decade. Many car enthusiasts and business owners use them to attract attention and increase their marketing reach. As a result, many print shops are trying to offer car wraps to their customers. However, these marketing tools are not like business cards or flyers. They require more than just the printing press to do the work. Specific knowledge, skill and experience are required to create cool car wraps.

The success of a car wrap relies on not only one factor but six:

  • Car wrap design. As a designer, you must have extensive experience and the right tools to create a vehicle wrap graphics. The best vehicle templates and software can help you make a design that will fit a specific vehicle properly. You must take every angle, space and curve of the vehicle to creative better results. Keep in mind that unlike a business card, a car is not flat. Images and texts can get distorted if you ignore these elements.
  • Vinyl graphics for cars is commonly used in wraps. Top brands have been around for years and offer high quality materials. You can have the best design but without high quality materials, the car wrap will not last.
  • Let’s say you have created the perfect design and chosen the best material. Now is the time to print it on vinyl. There are specific codes that tell the printer how much ink to lay for the best results. Find a printer that do not use one profile for all media. Or else, your design won’t look right.
  • This is the most time-consuming part of the process. The installer will go over every inch of the car’s surface to make sure they are 100% clean and wax free. Remember that the smallest dirt could cause the adhesive to fall and lift off the surface. Since this takes time, nothing should be overlooked.
  • As a designer, you may work at home or at your office. But, the car wrap facility is where the actual installation take place. It should be indoors and dust-free. It should also have the right temperature. High temperatures can cause the wrap to overstretch and fall, while low temperatures will cause the vinyl to shrink and fall when exposed to high temperatures.
  • Last but not the least, the installation process should be seamless. The perfect car wrap design and superb print quality will all go to waste if the installer does not get this right. It takes patience, a steady hand and technique to wrap a car like a paint job.

As you can see, your design of the vehicle vinyl wrap is on top of the process. Without a good design, everything will not fall into place. No material will be chosen, no design to be printed and no installation to take place. That’s why the work of the designer is the most important. Communicate with your clients about what they want and what they don’t like. When you get their approval, only then you can proceed with the other steps.

The Dos and Don’ts of Keeping your Car Wraps Brand New

Have you chosen the right vinyl vehicle wrap for your favorite ride? If you have, then you probably want to keep it as new as possible. Vinyl wraps play an important role in making your car stand out from the rest of the cars on the road and keeping its resale value. To get the most out of your investment, follow these dos and don’ts on keeping your vinyl wrap brand new.

DOs

  • Hand wash your vinyl wraps with a mild detergent and clean water. Avoid pressure washing your vehicle to keep the wrap from lifting around the edges and degrading the face film. Once that happens, losing luster, fading and cracking of the graphics are inevitable.
  • Test your cleaning solution before applying. Apply your chosen cleaning solution on a small portion of your vinyl graphic before using. Even products designed to wash vehicles can have a damaging effect. Use products that are easy on the vinyl and the environment.
  • Always read the warning labels. For proper safety instructions, always read the labels. Keep in mind that each and every product has its own pros and cons. By being informed, you can avoid any damaging effects on your graphics.
  • Wash your car from the top down. This allows dirt and other contaminants to run off the vinyl. A standard garden hose and nozzle, mild soap, microfiber sponges or cloths are all you need to wash down your vehicle.
  • Let the vehicle air dry. If time allows, let your vehicle air dry. Otherwise, use a microfiber cloth to be sure your car is clean. Also, make sure you don’t lift the edges or scratch the graphics.

DON’Ts

  • Don’t let corrosive substances to stay in contact with vinyl. Be sure to clean all spills as soon as possible. If traditional cleaning procedures do not work, try spot cleaning with a microfiber towel soaked with isopropyl alcohol or a citrus-based solution.
  • Don’t use mechanical brush. Brushes can cause your vinyl graphics to chip or peel. They can also cause fading and dulling over the laminate. As much as possible, avoid pressure cleaning unless all other methods are exhausted.
  • Don’t leave it dirty for extended periods of time. Wash your vehicle regularly. Make sure that bird droppings, fuel spills and other difficult stains do not stay on your wrap for a long time. They only makes it more difficult to clean the wraps.
  • Don’t use any type of wax. Whether its polish, matte or carbon fiber, do not use it over your vinyl graphics. For added protection opt for silicone or Teflon-based coating as they are specifically designed for vinyl car graphics.

Following these guidelines will help extend the life of your vinyl car wraps. However just like with other signs and cars, they will eventually wear out. The benefit of wrapping your car is that it protects the original paint and makes a re-workable surface to replace the wrap. To make sure that all of these are possible, you need to know the proper practices of keeping your car wraps brand new.